Nour Shakhour | Analytics | Best Researcher Award

Dr. Nour Shakhour | Analytics | Best Researcher Award

Doctor, The British university of Dubai, United Arab Emirates

Congratulations to Dr. Nour Shakhour for being honored with the Best Researcher Award in Analytics at The British University of Dubai, United Arab Emirates! 🎉 Dr. Shakhour’s dedication and contributions to the field of analytics exemplify excellence in research. Her innovative approaches and commitment to advancing knowledge have made a significant impact within the academic community. This prestigious recognition not only acknowledges her outstanding achievements but also serves as a testament to her expertise and leadership in the field. Dr. Shakhour’s accomplishments inspire others to strive for excellence and contribute to the advancement of analytics research.

Profile

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Education 🎓

Nour Shkhoor holds an impressive academic background:

  • Ph.D. in Business Management/Organizational Agility from the British University in Dubai (BUID), 2019.
  • Master’s in Quality Management (MQM) with high distinction from the University of Wollongong in Dubai (UOWD), 2009.
  • B.Sc. in Nursing with an average of 3.84 out of 4 from the University of Sharjah (UOS), 2007.
  • Higher Diploma in Nursing with an average of 90% from the Institute of Nursing (ION), Abu Dhabi, 2005.
  • Secondary School Education in Science Stream with an average of 89.4 from Al Wehda School, Abu Dhabi, 2002.

Experience 💼

Nour Shkhoor’s professional journey showcases expertise in Human Resources and Organizational Development:

  • Currently serving as a Human Resources Consultant at Abu Dhabi Police GHQ, managing workforce planning, productivity analytics, and various HR projects.
  • Previously, worked as a Senior Organizational Development Officer at Sheikh Khalifa Medical City (SKMC), Abu Dhabi, focusing on process improvement, workforce planning, and training development.

Research Interests 📊

Nour Shkhoor’s research interests revolve around:

  • Business Management/Organizational Agility
  • Quality Management
  • Leadership and Management
  • Workforce Productivity Analytics

Awards 🏆

Nour Shkhoor has been recognized for exemplary contributions:

  • Winner of the Emirates Woman Award 18th cycle (2022).
  • Main contributor to Abu Dhabi Police’s success in gaining ISOs and international awards in Strategic HR Management (2021-2022).
  • Recognized within the MOI award “Best Entity in Measuring Employee Productivity” (2016).
  • Graduated with distinction from UOWD during the MQM program (2009).
  • First in the College of Health Science during B.Sc. bridging program (2007).

Publications 📚

  • “Workforce Productivity Analytics: A Strategic Approach” – 2021 – [Citations: 15]

 

Analytics and Reporting

Introduction of Analytics and Reporting

Analytics and reporting research is at the core of data-driven decision-making, providing the tools and methodologies to collect, analyze, and present insights from vast and diverse datasets. In today's information-rich world, understanding analytics and reporting is crucial for businesses, organizations, and individuals seeking to gain actionable insights, make informed decisions, and optimize performance.

Analytics and Reporting:

Data Visualization and Dashboard Design:

Investigating best practices in data visualization and the design of interactive dashboards for presenting complex data in an understandable and actionable format.

Predictive Analytics and Machine Learning:

Analyzing the use of predictive models and machine learning algorithms to forecast trends, make data-driven predictions, and automate decision-making processes.

Business Intelligence (BI) Tools and Platforms:

Researching the landscape of BI tools and platforms, such as Tableau, Power BI, and QlikView, and their applications in data analysis and reporting.

Data Governance and Compliance:

Studying data governance strategies, data quality management, and compliance with data privacy regulations, ensuring data integrity and legal compliance.

Advanced Analytics for Big Data:

Exploring advanced analytical techniques for processing and deriving insights from large-scale and unstructured datasets, such as text analytics, sentiment analysis, and graph analytics.

Real-Time Analytics and Stream Processing:

Investigating technologies and methodologies for real-time data analysis and stream processing, enabling instant insights and rapid decision-making.

Storytelling with Data:

Analyzing the art of data storytelling, including techniques for creating compelling narratives and persuasive presentations to convey data insights effectively.

Marketing Analytics:

Researching the application of analytics in marketing, including customer segmentation, attribution modeling, marketing mix analysis, and campaign performance measurement.

Financial Analytics and Reporting:

Studying the use of analytics and reporting in finance and accounting, including financial forecasting, risk assessment, and compliance reporting.

Social Media Analytics:

Exploring strategies and tools for analyzing social media data, tracking social media campaigns, sentiment analysis, and measuring social media ROI.

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Introduction of Content Creation and Curation Content creation and curation research is at the heart of the digital age, as it explores the strategies and techniques involved in producing and
Introduction of Community Management and Engagement Community management and engagement research is a dynamic field that focuses on cultivating and nurturing online communities, fostering meaningful interactions, and driving user participation
Introduction of Influence Marketing Influence marketing research explores the evolving landscape of influencer-driven marketing strategies, which leverage the reach and authority of individuals or groups to promote products, services, or
Introduction of Search Engine Optimization (SEO) Search Engine Optimization (SEO) research is an integral part of the digital marketing landscape, aimed at enhancing a website's visibility and ranking in search
Introduction of Pay-Per-Click (PPC) Advertising Pay-Per-Click (PPC) Advertising research is a dynamic discipline that delves into the strategies, technologies, and best practices behind online advertising campaigns where advertisers pay a
Introduction of Email Marketing Email marketing research is a fundamental discipline within the digital marketing landscape, focusing on the strategies, tools, and tactics used to reach and engage target audiences
Introduction of Mobile Marketing Mobile marketing research is a critical field that explores the strategies, technologies, and trends in reaching and engaging audiences through mobile devices. As mobile usage continues