Xinyi Hong | Consumer Willingness to Pay | Best Researcher Award

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Xinyi Hong | Consumer Willingness to Pay | Best Researcher Award

Mr Xinyi Hong Guangzhou University of China, China

With a Ph.D. in Agricultural Economics and Food Business from the Agriculture and Food Science School at University College Dublin (UCD) in Dublin, Ireland, which she completed from 2015 to 2021 under the UCD-CSSA Full Scholarship, she brings a wealth of academic expertise to her current role. As a Postdoctoral Researcher at the School of Innovation and Entrepreneurship at Guangzhou University in China since December 2021, she focuses on researching tax cuts, fee reduction, digitalization, and enterprise innovation. Her work aims to drive forward understanding and innovation in these critical areas, contributing to advancements in entrepreneurship and economic development.

Education:

She holds a rich academic background, culminating in a Ph.D. in Agricultural Economics and Food Business from the Agriculture and Food Science School at University College Dublin (UCD) in Dublin, Ireland, which she pursued from 2015 to 2021 under the UCD-CSSA Full Scholarship. Her doctoral research, titled “Sensory Evaluation and Consumersā€™ Perception of Functional Pork Sausages: A Cross-Cultural Perspective,” delved into the intricate interplay between sensory perception and consumer behavior in the context of functional food products. Prior to her doctoral studies, she completed her Master of Science in Strategic Management & Planning at UCD Michael Smurfit Business School, where she earned a GPA of 3.56 and received 2.1 Upper Second Class Honors. She laid the foundation for her academic journey with a Bachelor of Science in International Business from the Economics School at Minzu University of China, Beijing, graduating with a GPA of 3.52. Through her academic pursuits, she has demonstrated a keen interest in interdisciplinary research at the intersection of economics, business, and food science, aiming to contribute meaningfully to the understanding of consumer behavior and market dynamics in the agricultural and food industry.

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Experience:

She is currently serving as a Postdoctoral Researcher at the School of Innovation and Entrepreneurship at Guangzhou University in China since December 2021. In this role, she conducts research in areas such as tax cuts, fee reduction, digitalization, and enterprise innovation. Prior to this, she worked as a Senior Industry Consultant at Hangzhou Bizhi Technology Co., Ltd., where she provided customized digitalization upgrade plans for client companies based on their data centers and AI big data intelligent service systems. She has also contributed to promoting Sino-Irish scientific research, educational, and cultural activities as an Assistant at the Irish Institute for Chinese Studies at University College Dublin in Ireland. Earlier, she served as a Teaching Assistant at University College Dublin, where she provided tutorials and assistance in modules related to economics, Chinese economy, and food marketing. Additionally, she has experience in procurement assistance and business negotiation with European food companies at Beijing Fortuneroad Trading Company in China and served as a Social Media Manager at Designer Studio “We Are Islanders” in Dublin, where she established Chinese online media platforms and managed daily website operations.

Publications:

  1. Exploring the relationship between digital transformation and green innovation: The mediating role of financing modes Published By : 2024Ā 
  2. Exploring the Impact of China’s Internal Circulation Strategy on Its Stock Market under Deglobalization. Published By : 2024Ā 
  3. Consumer Preferences for Processed Meat Reformulation Strategies: A Prototype for Sensory Evaluation Combined with a ChoiceBased Conjoint ExperimentĀ  Published By : 2023
  4. The Effects of Nutrition and Health Claim Information on Consumers’ Sensory Preferences and Willingness to Pay. Published By : 2022
  5. Do the government subsidies inhibit the entity overfinancialization? Fresh evidence from China. Published By : 2022
  6. Chinese consumers’ willingness-to-pay for nutrition claims on processed meat products, using functional sausages as a food medium. Published By : 2021

Amir Noori | Water Consumption Behavior | Member

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Amir Noori | Water Consumption Behavior | Member

Mr Amir Noori University of Ottawa, Canada

AmirĀ NooriĀ is a Ph.D. Candidate at the Department of Civil Engineering, University of Ottawa, Canada. He received his M.Sc. in Water Resource Engineering and Management. His research interests are directed at water resources planning, Multi-Criteria Decision-Making (MCDM) methods, Climate Change, and RS and GIS. Results obtained from his research have been published in multiple papers in international journals.

Education:

He is currently pursuing a Ph.D. in Water Resources Engineering at the University of Ottawa in Ontario, Canada. His research focuses on the rehabilitation planning of municipal water distribution networks under the impacts of climate change, with Prof. Hossein Bonakdari as his supervisor. Prior to this, he obtained his M.Sc. in Water Resources Engineering and Management from Razi University in Kermanshah, Iran, where he achieved a GPA of 16.81 out of 20. His master’s thesis, supervised by Prof. Hossein Bonakdari, involved the development of an optimal water supply plan using integrated fuzzy multi-criteria decision-making methods. He also holds a B.Sc. in Civil Engineering-Water from the Islamic Azad University, Central Tehran Branch, Tehran, Iran, with a GPA of 15.52 out of 20. Throughout his academic journey, he has demonstrated a strong commitment to water resources management and engineering research.

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Experience:

He currently serves as a Research Assistant at the Department of Civil Engineering at the University of Ottawa in Ontario, Canada, under the supervision of Prof. Hossein Bonakdari. Additionally, he holds the position of Assistant Researcher at both the Departments of Civil Engineering and Geology at Razi University in Kermanshah, Iran, where he works under the joint supervision of Prof. Hossein Bonakdari and Dr. Jafar MasoomPour Samakosh. Previously, he worked as a Scientific Researcher at the Department of Surface Water in the Regional Water Authority of Kermanshah, Iran, under the supervision of Dr. Ali Fattahi. His extensive research experience also includes a role as a Research Assistant at the Department of Civil Engineering at Razi University in Kermanshah, Iran, from 2016 to 2019, supervised by Prof. Hossein Bonakdari. Throughout his career, he has demonstrated a strong dedication to advancing knowledge and expertise in civil and water engineering.

Awards and Honors:

He has been recognized for his academic achievements with various prestigious scholarships and grants. Notably, he was awarded the Admission Scholarship of the University of Ottawa, Canada, spanning from January 2023 to January 2027, followed by the Special Merit Scholarship of the Faculty of Engineering at the same university, covering the period from January 2023 to January 2024. Additionally, he received the Doctoral International Scholarship from the University of Ottawa, Canada, extending from January 2023 to January 2028. Prior to his doctoral studies, he was granted the Kermanshah Province Regional Water Authority Grant in July 2021. His outstanding performance during his master’s studies at Razi University led to him being ranked as the top student in the entire graduating class in September 2019. Furthermore, he was awarded a Tuition-Waiver for the master’s program at Razi University, which he attended from September 2016 to September 2019.

Publications:

  1. The optimal dam site selection using a group decision-making method through fuzzy TOPSIS model Cited By : 42, Published By : 2018
  2. Exploring the role of advertising types on improving the water consumption behavior: An application of integrated fuzzy AHP and fuzzy VIKOR method Cited By : 37, Published By : 2020
  3. A group Multi-Criteria Decision-Making method for water supply choice optimization Cited By : 30, Published By : 2021
  4. Development of optimal water supply plan using integrated fuzzy Delphi and fuzzy ELECTRE III methodsā€”Case study of the Gamasiab basinĀ  Cited By : 30, Published By : 2020
  5. Optimized artificial neural networks-based methods for statistical downscaling of gridded precipitation data Cited By : 29, Published By : 2019
  6. A reliable GIS-based FAHP-FTOPSIS model to prioritize urban water supply management scenarios: A case study in semi-arid climateĀ  Cited By : 23, Published By : 2022
  7. Comparison performance of artificial neural network based method in estimation of electric conductivity in wet and dry periods: Case study of Gamasiab river, Iran Cited By : 5, Published By : 2019
  8. Performance assessment of modified clinoptilolite and magnetic nanotubes on sulfate removal and potential application in natural river samples Cited By : 4, Published By : 2020
  9. A novel Multiple Attribute Decision-making approach for assessing the effectiveness of advertising to a target audience on drinking water consumersā€™ behavior considering ageĀ ā€¦ Cited By : 3, Published By : 2023
  10. Investigation of Groundwater Resources Quality for Drinking Purposes Using GWQI and GIS: A Case Study of Ottawa City, Ontario, Canada Cited By : 2, Published By : 2023